Author Archive
Upside Down, Left To Right: A...
Typography plays such an important role here at Toi. Often times, many young designers or print designers don’t have a strong grasp of typography on the digital front, when the same principles apply from the early stages of type and letterpressing.
Without preaching too much about the past, this quick film about letterpressing by Danny Cooke is definitely enlightening.
Toi launches the new Thiel Fellowship...
We are excited to announce the launch of the new Thiel Fellowship website! Through a great partnership with the Thiel Foundation and the creative process of rebranding their 20 Under 20 program, we are proud to see this online.
The Thiel Fellowship website takes an inside look at the 20 Under 20 fellows. Each fellow contains a profile about themselves with stats, videos, social media links, and latest press. Our goal is to tell their story and the fellowship’s journey with a content-rich portal with curated articles, photos, and videos as the program progresses for current and future fellows.
Stay tuned for a more in-depth case study of the Thiel Fellowship website!
The Customation Project
What are you doing Saturday, September 24? Nothing? Good!
We are co-hosting The Customation Project next saturday with our good friends at Proxart. The Customation Project is the first unofficial art show about custom, Disney Vinylmations. Featuring work by six artists, we are providing one of our studio offices as the venue to showcase their work.
As designers and creative people, it’s important we support our peers and artists in order to fulfill their passions. Building community is very important to us, which allows us to meet other creatives and be inspired by one another.
If you are in LA county, come on out to The Customation Project! We’ll have drinks, music, live paintings, and artists will be raffling off several vinyl figures (proceeds will go to Autism Speaks).
WHEN:
Saturday, September 24, 2011 @ 7pm – 10pm
WHERE:
22508 6th. Street Suite B
Santa Clarita, CA 91321
The Building of the new Toi...
The new Toi website brings a solid depiction of what we do and who we are in a manageable format, free from clutter. Our goal was simple: make it bold, make it visual, make it easy. Far too many agencies in this industry focus on who, what, when, where, yadda yadda… page after page. Our focus is on our work with a glimpse of how we work and our personality through photography.
Our list of work exemplifies our best and most recent projects. Deciding who made the cut was a difficult decision since we’ve worked on so many great projects. With so many more in the pipeline!
Instead of writing a ton of copy about what we do and how awesome we are, we presented ourselves through the eyes of the camera and spent our copywriting energy on our clients: the case studies. Each piece of work in our Work page comes with a detailed case study about the project and our process for that particular piece.
So browse around, read our case studies, and our many photos found throughout the site. And welcome to our new blog! Our hope is to provide meaningful content related to Toi, our passions, our clients, and our inspirations.